“We believe fandom is the world’s most powerful collective force.”
— Gary B. Fogel, PhD, Co-founder
Fandom creates movements
From music to gaming to politics, fan communities are rewriting the rules of influence. FandomIQ™️ was built to give organizations the intelligence to understand the powerful energy that drives communities.
What We Do
FandomIQ™ uses AI to help brands truly measure, understand, and activate fandom. Most organizations and industries talk about their fans but cannot prove who they are. FandomIQ™ changes that.
At the heart of FandomIQ™ is its proprietary, patent-pending Fandometrics™ intelligence solution, an advanced technology that delivers real-time fan data and measurement. It goes beyond traditional CRMs and loyalty tools by turning new fan data into unified, real‑time intelligence that strengthens community growth and builds competitive advantage.
Headquartered and incorporated in California, USA, FandomIQ™️ is co-led by Dr. Gary B. Fogel Ph.D and Philip Mordecai. The partnership began in 2017 as they collaborated on various commercial AI data projects across the US and Europe.
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Philip Mordecai
CO-FOUNDER
Philip Mordecai is an award-winning leader in Technology, Media and data innovation. He has spent more than 20 years leading organisations where technology, data and customer needs meet — from joint ventures in Europe to digital ventures in the UK and US.
With a distinguished career across the media and technology industries, today as Principal of Florido Strategic Consulting, Philip advises B2B & B2C players on growth hacks, commercialization, transformation and investor plays.
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Dr Gary Fogel
CO-FOUNDER
Dr. Gary Fogel brings over 25 years of AI innovation and leadership, blending expertise in machine learning, computational biology and practical problem-solving. A Fellow of IEEE and AAIA with a Ph.D. in Biology from UCLA, he has authored 100+ publications, holds 13 patents, and leads Natural Selection, Inc. as CEO.
Dr. Fogel's interdisciplinary approach drives transformative AI solutions across industries, solidifying his reputation as a pioneering technologist and serial entrepreneur.
Redefining the Future of Fandom Intelligence
In today’s digital economy, true differentiation comes from authenticity, quality and deeply engaged fandom communities. Fandom isn’t just an advantage; it’s the ultimate game-changer.
At FandomIQ™, we’re not just another AI startup. Powered by our patent-pending technology, we’re revolutionizing how brands and organizations understand, engage and build lasting relationships with their fans.
FandomIQ™ is currently actively seeking partnerships and collaborations to bring its innovative Fandometrics™ and FanIQ Data solutions to market.
Join Us.
We are at the dawn of a new era in community intelligence. Together, we can measure the unmeasurable and create the world’s first universal fandom index.
Who We Are.
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FandomIQ™ was created by AI & business experts, Dr Gary B. Fogel (CEO NSI Inc) and award-winning digital entrepreneur Philip Mordecai, united by a belief that fandom is the most powerful collective force on earth.
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To empower organizations to build real-time fandoms.
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FandomIQ™ is based in San Diego, California, USA and operates globally.
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Contact us through our inquiry form to explore collaboration opportunities. FandomIQ™ is in the development stage and exploring new market & partnership opportunities.

